Stack of folded sweaters in neutral colors on a wooden surface

PLAYVIE

Live to Play

Featured Products

A green handbag with a gold clasp and a colorful scarf tied to the handle, placed on a wooden table, with a teacup and saucer beside it in a cozy, well-lit room.
A caramel-colored sweatshirt with a small sun icon on the front.
Blue T-shirt with Nordic runes and symbols printed on the chest, laid flat on white wooden surface with decorative stones and a pampas grass for styling.
Contact for Oder
Green hooded sweatshirt with a mountain outline design on the front, displayed against a white background.
A light blue T-shirt with a minimalist wave and whale fin design, labeled "VELLA," laid flat on a white wooden surface with three stones and a sprig of eucalyptus beside it.
A short-sleeved, rust-colored children's t-shirt with abstract geometric patterns in various shades of brown and beige.

PLAYVIE – Your Trusted Fashion Partner

PLAYVIE is a Denmark-based fashion and lifestyle brand committed to connecting Nordic design principles with the rich textile heritage and craftsmanship of Bangladesh. We specialize in producing high-quality, ethically made clothing and lifestyle products for the European market including all kinds of Apparel, Shoes, Bags, Leather Goods and Home Decor Products .

Our collections are developed in collaboration with environmentally responsible factories in Bangladesh—manufacturers who supply globally renowned fashion houses and share our dedication to sustainability, fair labor, and quality as well as supporting local handicraft and home decor producers for more environment friendly goods.

At PLAYVIE we believe in:

  • Responsible sourcing from skilled producers

  • Functional, stylish design rooted in Nordic aesthetics

  • Long-term partnerships

  • Supporting sustainable trade that uplifts communities

While fashion is our starting point, our vision is broader. We are actively expanding into footwear, leather goods, and home décor, including handcrafted items made by artisans from Bangladesh’s most celebrated regions.

We offer products under our own brand, our partner brand and also provide private label solutions for partners who want custom manufacturing with confidence in quality, ethics, and delivery.

PLAYVIE exists to bring the best of two worlds together—Nordic design and South Asian craftsmanship—to create products that are not only stylish and durable, but meaningful.

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Pink handbag with chevron pattern on a white and light blue surface.
Black and white sneakers arranged on a white background
Facebook
A light green T-shirt with a minimalist leaf design and the word "VELLA" printed on it, laying on a white wooden surface with three stones and a small branch of dried leaves nearby.
Beige T-shirt with the word "HYGGE" and a graphic of a pine tree, a candle, and wavy lines, placed on a white wooden surface with three gray stones and a bunch of dried grass nearby.
Instagram